Noon in the media

For press and media inquiries: Contact Eleanor at

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What happened when Gen X grew up

‘Eleanor Mills, founder of Noon, a UK hub and media platform supporting mid-life women, tells BBC Culture: “Change is very difficult, and transition is hard. There’s a forgotten army of women who are under-served. We’re providing a new map for women in later life, as they’re starting to move into their prime and discover their purpose and the next version of themselves.” The Noon Book Club is a central element of the Noon offering, and is hosted by Sam Baker, podcaster and author of The Shift – How I (Lost and) Found Myself after 40 and You Can Too.’


‘I was told at Facebook I was middle-aged at 35’

The world’s most powerful businesswoman Sheryl Sandberg talks about finding love after her husband’s death, taking on stepchildren – and fighting for women hit by the pandemic.

— Eleanor Mills talks to Facebook’s Sheryl Sandberg

Telegraph article by Eleanor Mills - time for a career reboot

Why now is the perfect time for a career reboot by Eleanor Mills

You Look Fab screenshot featuring Noon

US-based style site featured Noon and our fashion expert Stacey Duguid

Eleanor Mills talks about the Noon launch in The Telegraph

‘Was I on the scrap heap?’: Welcome to the 50something redundancy club by Eleanor Mills

The piece prompted a robust discussion among Telegraph readers.

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Guardian article about the launch of Noon

A woman’s life doesn’t end at 40 — so why does society make us feel that way? by Eleanor Mills

Chris Evans Breakfast Show with Sky

Chris Evans on the Chris Evans Breakfast Show

Eleanor Mills talked to Chris Evans about finding new inspiration in your mid-forties

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Eleanor Mills launches media platform to empower women in midlife

screenshot of Campaign article about Noon launch

‘Refinery49 not 29’: Times veteran Eleanor Mills sets out mission to reach ‘forgotten’ demographic